After years of delighting 600,000+ users with bitcoin and cashback rewards, Lolli is excited to come out of stealth with our expansion into enterprise rewards, bringing our proven and proprietary card linked rewards technology to financial institutions, neobanks, exchanges, card issuers, and other rewards companies.
Our consumer platform became a trusted destination for people to earn both bitcoin and cashback when they shop from 1,500+ merchants across 25,000+ locations. We built a loyal community of users and drove hundreds of millions of dollars of incremental sales for merchants.
Over the years, we’ve received an incredible amount of demand from other companies for our merchant funded offers and card linked technology. Now, we’re meeting that demand by providing rewards for enterprise. With integrations across 110M+ cardholders and partnerships with leading financial institutions, Lolli’s enterprise platform gives partners the tools to launch personalized data driven card-linked offers that drive measurable results.
If you’re a merchant or agency looking to boost ROI and unlock new customer growth, Lolli delivers the results that matter without the friction of traditional advertising. We’re giving advertisers access to a massive new distribution channel, enabling you to drive incremental sales by targeting high-intent shoppers.
With Lolli's enterprise solution, you can run closed-loop, performance-based campaigns while gaining rich insights into consumer behavior and spend. We specialize in helping merchants run customized, performance-based campaigns that align with their KPIs, whether acquiring new customers, re-engaging lapsed ones, increasing spend from existing shoppers, or all the above. Our approach connects brands directly to their ideal customers through channels where those customers manage finances and decide where to spend.
Lolli is excited to expand from consumer to enterprise, continuing to lead the rewards industry at the forefront of the Card-Linked Offers (CLO) revolution, helping brands unlock measurable, incremental revenue through seamless cash-back experiences tied to where customers bank, shop, and transact.
Lolli has evolved from a beloved cashback and bitcoin rewards app into a high-impact rewards partner for top merchants, agencies, and financial institutions, now providing merchant funded rewards for top-tier financial institutions like PNC Bank, Acorns, and Mastercard. These integrations empower Lolli to deliver card-linked offers directly into the banking experiences of over 110M+ million high-intent shoppers.
Why Advertisers Are Adopting and Scaling CLO programs in 2025
The digital marketing landscape has changed. Third-party cookies are vanishing, marketers require greater transparency and control over their budgets than ever, and consumers expect added value from brands without invasive ads.
Here's why CLO is becoming a cornerstone strategy in every modern marketer’s toolkit:
1. Transaction-Based Targeting, Not Guesswork
Card-linked offers are powered by real, anonymized transaction data, allowing advertisers to target consumers based on what they buy, not what they search for or scroll past. This eliminates waste and delivers targeted campaigns with precision.
2. Closed-Loop Measurement
Unlike traditional display or programmatic advertising, CLO provides clear, measurable ROI. Brands only pay when a customer transacts, not for impressions, clicks, or views. It’s performance marketing in its purest form.
3. Frictionless Consumer Experience
Consumers love cash back, and CLO integrates seamlessly into their everyday financial lives. Whether checking their bank account, exploring loyalty apps, or purchasing, offers are already there. No coupons. No codes. No disruption. Card-linked offers reach consumers when weighing where to spend their money on the products or solutions they seek, making the purchase path more intuitive and impactful.
4. Brand Safety & Premium Placement
Through our exclusive partnerships, Lolli helps brands show up where consumers already trust, in environments like online banking dashboards and mobile finance apps. This adds a layer of credibility no banner ad can buy.
Lolli’s Unique Advantage
At Lolli, we combine a decade-long foundation in shopper rewards with a modern, scalable platform built for today’s media buying expectations. Our platform provides:
- Flexible reward constructs - Giving advertisers the ability to alter rewards/CPAs based on their unique business needs, not a one-size-fits-all offering
- Flexible testing partner - For brands that have been wary of CLO historically due to inflexible minimums, steep media fees, and long required contracts, Lolli offers brands a low-risk way to dip their toe into CLO
- Incremental scale - For brands already familiar with CLO, Lolli offers the opportunity to unlock incremental scale from a breadth of partners, from national traditional banks, to highly engaged neo-banks, to tap into coveted millennials.
The Bottom Line
Card-linked marketing isn’t just an emerging trend. It’s becoming necessary in an age where marketers must justify every dollar spent. Lolli offers a future-proof solution, delivering performance, trust, and measurable value at scale.
Looking to drive new customer growth, re-engage lapsed buyers, or increase AOV? Let’s discuss how a CLO campaign with Lolli can deliver real results without the guesswork. Reach out to us today!